The Ellos Group

The Ellos Group, which includes the online stores Ellos, Jotex, Homeroom and payment brand Elpy, is a leading shopping destination for fashion and home furnishings in the Nordic region. Working closely with our millions of customers, we offer attractive and sustainable products for the woman in mid-life, her family and home. We continuously develop our business through innovation, creativity, and sustainability, and always focusing on the customer. The Ellos Group, headquartered in Borås, and with operations in all Nordic countries and selected European markets, has around 500 employees and sales of around SEK 3.5 billion.

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500 +
Employees
The company was established
1947 .
The company was established
SEK 3.5 b
Net sales
Active customers
2.0 m
Active customers
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Ellos Group's success is based on a strong entrepreneurial culture. Since the start, we’ve always managed to stay at the forefront. From the first mail order catalogue, to today’s leading e–commerce sites in home furnishings and fashion. As a leading e-commerce player with strong e-commerce platforms in home furnishings and fashion, we hold a positive outlook towards the future. 

 

Hans Ohlsson
CEO Ellos Group